Bridging
Japan and the World
An international trading company that delivers the value of Japan to the world
Based on the international network built in Kobe by Andy Muller from Switzerland, we are developing our business as a bridge between Japan and the world in the fields of pearls, food, and technology.
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A LEGACY OF GLOBAL TRADE
The history of international business that began in Kobe in 1968
Andy Muller, a Swiss native, started international pearl trade based in Kobe. Since then, the overseas network and international business experience cultivated for more than half a century has been passed down to the current HINATA Trading. Based on that tradition, we continue to challenge ourselves as a global trading company that delivers excellent Japanese products and services to the world.
OUR BUSINESS
Business introduction
Pearl Division
pearl business
Food Export Division
Food export business
Al Solutions Division
Al Solutions Division
Kobe's pearl culture and craftsmanship to the world. We carefully select and handle rare pearls of color and shape, such as high-quality Akoya pearls and parlock pearls. We promise that it will be a pearl that will be passed down to the next generation.
We support the overseas expansion of foods that Japan is proud of, such as Japanese tea, Wagyu beef, and sake, to the world with food and agricultural products from all over Japan. Utilizing the international network and export know-how we have cultivated for many years, we connect producers and world-longers.
We support business efficiency and digitization using AI to make Kobe's pearl culture and craftsmanship to the world. We provide solutions tailored to the challenges of each company and support productivity improvement and business growth.
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WHY HINATA TRADING
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Based on the experience and faith in international transactions cultivated for more than half a century, we provide value as a bridge between Japan and the world.
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GLOBAL NETWORK
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INTERNATIONAL EXPERIENCE
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KOBE HERITAGE
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ONE STOP SUPPORT
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We will create business opportunities with overseas buyers by utilizing the international network centered on Europe, North America, and Asia built through the pearl business.
Through the international business experience and trust relationship inherited from the era of the founder, Andy Muller, we realize smooth overseas transactions.
Based in Kobe, which has developed as one of Japan's leading trading ports, we are developing a global business that connects the world and Japan.
We support a wide range of overseas sales channels, import and export business, trade practice, and AI utilization support.
OUR MISSION
The value of Japan to the world
HINATA Trading's mission is to create new markets and opportunities by connecting valuable products and services in Japan and the world by utilizing the international business experience and network it has cultivated so far. Through pearls, food, and technology, we will create new value as a bridge between Japan and the world.